Projects Timeline

The 2010s mark a fundamental transition in Fabrizio and Giorgetto Giugiaro’s career: the end of the long and fruitful previous experiences serving major brands and the birth of the GFG Style advanced center, with which to pursue their own projects independently, and develop new market segments such as public mobility.

Founded in 1995, in 2003 Giugiaro Architettura becomes an independent company and quickly grows as a strategic business unit active in architectural and city planning, interior design and boat design, led by Fabrizio Giugiaro. The search for new collaborations with American and Far Eastern automakers continues during this years, leading to the development of several concept cars.

Starting from the 1990s Fabrizio Giugiaro begins to take an increasingly active and central role in his father’s company. The design that marks this transition is the famous BMW Nazca M12. These are years in which the development of projects with enormous public success, such as the Fiat Punto, alternates with iconic designs such as the Bugatti EB112. The concept car studio remains active and central: one for all the Lucciola, from which Daewoo derives the Matiz.

Established years earlier as a division dedicated to industrial design, in 1981 Giugiaro Design becomes an independent company providing models for a wide variety of products, from furniture to clothing. Car design focuses on consumer models, which will be sold in the hundreds of thousands around the world, such as the Fiat Uno or the Seat Ibiza.

The second half of the 1970s marks the international affirmation of Giorgetto Giugiaro as an automotive designer capable of bringing to life iconic and innovative projects, with great public response, but also calibrated on the optimization of production logic: a period that opens with the presentation of the Hyundai Pony, continues with the Volkswagen Golf and closes with that of the Fiat Panda.

At the beginning of 1967, together with engineer Aldo Mantovani, Giorgetto founds his own style center, which within a year becomes a full-fledged company with the purpose of designing cars, from prototype to production, for the world's leading automotive brands. This mission, and the ability to follow every stage of the project, is well represented by the development of the Alfasud.

Not even two years but very intense, fundamental for Giorgetto to consolidate himself as one of the most sought-after names in the automotive world. During the period at Ghia he makes two iconic cars such as the Maserati Ghibli and the De Tomaso Mangusta, and begins a collaboration with the Japanese company Isuzu thanks to Hideyuki Miyakawa: a small seed planted in the Far East that would bear great fruit later.

A career that begins at a very young age of 17 in Fiat’s Office of Styling Studies-Special Vehicles. Nuccio Bertone senses Giorgetto’s untapped potential and hires him in 1959 in his own office dealing with prototypes. These are the years in which Italian style becomes established in automobile design, and Giugiaro is one of the architects of this success, with projects such as the Alfa Romeo 2000 Sprint and the Chrevolet Corvair Testudo.