Pony Coupé (2023)

Pony Coupé (2023)

Hyundai
Never stops being futuristic
The influential Pony Coupé, that young Giorgetto Giugiaro created for Hyundai’s debut at the 1974 Turin Motor Show, and whose prototype was lost, was rebuilt in 2023.

BRAND: Hyundai

MODEL: Pony Coupé


YEAR: 2023

BODY TYPE: Coupé

POWER SUPPLY: Combustion

CATEGORY: Prototype

DESIGNER: Giorgetto Giugiaro

The original Pony and Pony Coupe Concept, designed by Giorgetto Giugiaro, were one of those rare creations that influenced the designs of not just one but multiple Hyundai production and concept vehicles, including the award-winning IONIQ 5 and attention-grabbing N Vision 74. Since the original concept car didn’t exist anymore, Hyunday commissioned GFG Style to rebuild it based on its design philosophy, “Shaping the future with legacy”.

The Pony Coupe Concept’s origami-like exterior features flowing geometric lines, a sleek roofline, pure unadorned surfaces, dynamic proportions, a uniquely shaped B pillar. It boasts an extremely graphic surface treatment with bumpers painted in body color. Its wedge-shaped snout and circular headlamps distinguished it in 1974 and still look ultra-stylish today. Its coda tronca (‘cut-off tail’) has a slim hatch to provide access to the back of the car. The minimalist interior showcases an iconic sensibility highlighting the monocoque design and driver-centered floating architecture. A single-spoke steering wheel and two-toned slim-line bucket seats reinforce what was in the 1970s a futuristic aesthetic.

GFG Style, under the guidance and supervision of Fabrizio Giugiaro, harnessed the resources and technologies of its style center for a different goal than usual: to recreate a vintage model whose original prototype has unfortunately been lost. Starting with drawings and technical diagrams from the period, archival photos and a Hyundai chassis, it was possible to make a journey through time, and bring a vehicle swallowed up by the past back into the present.

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